The CHP Business Model

As a social enterprise, there are four key things the CHP strives to achieve through its work. Our business model shows what our aims are and four things we believe in.


Most profit is put back into the curly hair project in order to develop:

  • educational material including books, blog articles and podcasts
  • training, workshops, seminars and talks
  • school visits
  • networking
  • job opportunities
  • our social media sites


the girl with the curly hairIf you are a believer and supporter of the curly hair project then you are also a believer and supporter of me, Alis Rowe, as a person. The curly hair project is based on my own personal morals and ethics. These include and are not limited to:

  • ASD is a disability. I have always (and continue to) refer to autism as a disability or a disorder
  • Everyone is equal. Having ASD does not mean you are superior to a neurotypical and vice versa
  • There are differences in the way ASD is present in males and females
  • Diagnostic and assessment routes need to be just as accessible to females as they are to males
  • Diagnostic assessment routes need to be just as accessible to adults as they are to children
  • People should be paid for their work. As a business owner and ASD expert, I do not expect to be targeted for free work. Everyone has a right to make a living from their skills or assets and if these happen to help others, then isn’t that perfect for everyone?
  • There is a line to be drawn between what is free and what is to be paid for and this line should be respected


The curly hair project is for people. Through the CHP, we want to offer a flexible service that provides the user with generic material which can be used specifically for your unique family situation. We are also happy to help anyone through 1:1 support or mentoring on a consultancy basis.

Social impact

Every time we provide a service or a product, there is an impact on somebody. We hope that, with time,  this will improve their mental health and make them happier. As a repercussion, there is reduced use of public services so, for example, people will become less dependent on the NHS.

We work with local and small businesses as much as possible. We also strive to utilise the skills of people on the autistic spectrum or people who are related to somebody on the autistic spectrum.